You can get REAMS of keyword research data, but as long as it sits in a spreadsheet it is not going to make a difference. Here’s how to put the rubber to the road and APPLY the insights from your keyword research.
One of the biggest challenges in the search engine optimization industry is having a conversation with your client, your boss, or your CEO about the potential outcome of your SEO campaign. In the PPC field, you can directly measure the difference between the budget that’s allocated to the program and Read more…
This is Bobby Warren. I’m a former award-winning journalist who left the industry in January 2018 to start Wooster Media Group an SEO-based marketing company. I created a side hustle a few years later called afterjournalism.com a site where I try to help former journalists like myself thrive and live Read more…
This is the first of 3 articles detailing the content process followed by Tiiny Host, the easiest way to share your design or project. Creating Your Best Content Yet Creating great content is a little like getting a 6 pack. Everyone wants it, but few are willing to put in Read more…
The truth is that just getting a page to rank for a keyword phrase is only a part of the work behind a comprehensive SEO strategy. You actually need to get those searchers to click through to your site. 23/* Change your research, the docs and reports you make.Do NOT Read more…
You want leads, but not just any leads. Specific leads. Specific people who are interested in you and your project. The general “what is it?” head terms aren’t going to meet those customers where they are, and sorting keyword lists by volume isn’t going to cut it. Typical SEO tricks Read more…
We start our process by taking your keyword and seeing who currently ranks for that term. We then query all of the keywords that the URL ranks for and pull it into the sheet. The “Overlap” (in the first column) then tells you how many of those URLs also rank Read more…
Question of the day: What’s your super basic keyword research tip for small business owners? Can’t emphasise this enough 👆👆👆 – Focusing solely on head terms or more generic category terms doesn’t help solve your consumers goals. It provides them with a gateway to your customer journey. If you don’t Read more…