This is an honest assessment of the SEO strategy and status of the SEO health of this site. This will be a regularly updated monster of a post, with a table of anchor links to the various sections covering the various aspects of SEO for this project.
Why have an ongoing SEO case study? ?
I’ve been doing SEO for small sites, large sites and everything in-between for years. As I sat in the car this last week on a vacation to Destin with my wife, I envisioned what I wanted out of the next three years and realized that I really do believe in the capability and quality of my keyword forecasts and want it to succeed in a big way.
![](https://seoarcade.com/wp-content/uploads/2021/04/ff6-Jeremy-I-want-SEO-Arcade-to-succeed-like-my-seo-clients.-So-I-need-to-treat-it-like-an-SEO-client.png)
That means taking this project seriously from an SEO perspective, instead of an on-off, side project I want to treat it to the same level of attention and execution as I’ve done for my paying freelance SEO clients.
Recent New Content Created
- SEO Forecasting
- Made a new cornerstone page for the subject with SEO Forecasting: The Comprehensive Guidebook
- SEO Opportunity Sizing
- SEO Forecasting Headaches: Time To Rank
- SEO Chat Recaps
- Updated SEO at scale on a tight budget #SEOchat
- Created companion article for SEO on a budget chat
- Why Optimize Your Digital Customer’s Experience? <- Edited to be JUST the SEOchat thread.
- Companion summary article: Optimize Your Site’s “Digital Experience”
- Previously a summary was in the post for just the tweets and block quotes, but I separated them.
- #SEObits
- Content that satisifes user needs
- Based this off an interesting thread by Lyndon (Darth NA)
- Content that satisifes user needs
- Other SEO Articles
- Spent time adding new content and refreshing What SEO KPIs Can You Use With Your SEO Clients? and adding some new images.
- Created SEO SOPs tag
- Created SEO Fundamentals tag
![](https://seoarcade.com/wp-content/uploads/2024/06/seo-across-the-world-1024x574.png)
- Started promoting international SEO capabilities
Current SEO Strategy
I’ve got three parts to the current strategy. The first is to capture weekly #seochats, capture them as recap articles, and then make a summary type companion article. Second is to capture interesting SEO conversations and turn them into short form #seobits articles.
Last, I’m trying to make an SEO forecasting hub and spoke, addressing all of the different ways that people think about and approach predicting SEO traffic.
2 Comments
Ronaldo Esquebar · June 7, 2024 at 5:26 pm
What’s your process for making sure you’ve got content that actually supports the keyword research part of your tool?
Jeremy Rivera · June 7, 2024 at 5:28 pm
That would be where I created these use-case type pages:
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