Terms & Conditions
Effective date: July 19, 2026 | Last updated: July 19, 2026
These Terms & Conditions (the “Terms”) govern your access to and use of the SEO Arcade website, the SEO Arcade keyword-forecasting application at app.seoarcade.com (the “Software” or “Service”), and any professional services we provide (together, the “Services”). The Services are operated by SEO Arcade (“SEO Arcade,” “we,” “us,” or “our”). By creating an account, purchasing coins or a subscription, engaging our professional services, or otherwise using the Services, you agree to be bound by these Terms. If you do not agree, do not use the Services.
1. Definitions
- “Coins” are the prepaid, in-application credits used to run reports and other Software features.
- “Subscription” means a recurring paid plan (e.g., unlimited monthly reports).
- “Reports” means the keyword, forecast, and analysis outputs the Software generates, typically delivered as Google Sheets.
- “Professional Services” means done-for-you work such as custom keyword reports, link building, community cleanup campaigns, podcast production, consulting, training, and retainers.
- “Content” means data, text, keywords, URLs, logos, and other materials you submit to or generate with the Services.
2. Eligibility & Accounts
You must be at least 18 years old and able to form a binding contract. You are responsible for the accuracy of your registration information, for safeguarding your login credentials, and for all activity under your account. Notify us promptly at support@seoarcade.com of any unauthorized use. You may not share, resell, or transfer your account without our written consent.
3. The Software Service
The Software lets you enter seed keywords, discover related keywords from search-results data, and generate traffic, conversion, sales, and revenue forecasts, delivered as Google Sheets. Forecasts rely on third-party search data and on inputs and assumptions you control (including your organic click-through-rate settings and brand details). We may add, modify, or discontinue features at any time. We do not warrant that the Software will be uninterrupted, error-free, or that any data source will remain available.
4. Coins, Subscriptions & Billing
- Payment. Payments are processed by our third-party payment processor (Stripe). By purchasing, you authorize us and our processor to charge your selected payment method.
- Coins. Coins are prepaid credits consumed when you run reports or use paid features. Coins have no cash value, are not redeemable for cash, and are non-transferable.
- Subscriptions & auto-renewal. Subscriptions renew automatically for successive periods at the then-current price until cancelled. You may cancel at any time; cancellation takes effect at the end of the current billing period, and access continues until then.
- Price changes. We may change prices prospectively. Changes apply to the next billing period or purchase.
- Refunds. Except where required by law, purchases of Coins, Subscriptions, and Professional Services are non-refundable once delivered or once a report or deliverable has been generated. If you believe you were charged in error, contact support@seoarcade.com.
- Taxes. Stated prices exclude applicable taxes, which are your responsibility.
5. Professional Services
Where you engage us for Professional Services, the specific scope, deliverables, fees, and timing will be described in the applicable order, proposal, retainer, or booking. Unless otherwise agreed in writing: (a) fees are due as stated at the time of purchase or per the retainer schedule; (b) retainers renew monthly until cancelled with reasonable notice; (c) you agree to provide timely access, information, and approvals we reasonably need; and (d) unused monthly retainer deliverables do not roll over. Professional Services are advisory and execution services and are subject to the “No Guarantee of Results” section below.
6. No Guarantee of Results
SEO, search, and marketing outcomes depend on many factors outside our control, including the policies and algorithms of search engines and AI platforms, competitor activity, your website, and market conditions. We do not guarantee any specific rankings, traffic, leads, conversions, sales, or revenue. Forecasts, projections, estimates, and opportunity sizing produced by the Software or in Professional Services are informational predictions based on assumptions and third-party data; they are not promises of future performance, and you should not rely on them as such.
7. Acceptable Use
You agree not to: (a) use the Services unlawfully or to infringe others’ rights; (b) reverse engineer, scrape, or resell the Software except as expressly permitted; (c) exceed rate limits, circumvent access controls, or interfere with the Services’ operation or security; (d) upload malicious code or unlawful, infringing, or misleading Content; or (e) use the Services to violate the terms of any integrated third-party service.
8. Intellectual Property
The Software, website, and all related materials, trademarks, and know-how are owned by SEO Arcade or its licensors and are protected by law. We grant you a limited, non-exclusive, non-transferable, revocable license to use the Services for your internal business purposes during your paid term. You retain ownership of Content you submit, and of the Reports generated for you, which you may use for your own and your clients’ business purposes. You grant us a license to host, process, and use your Content as needed to provide and improve the Services.
9. Third-Party Services
The Services integrate third-party providers, including Google (Sheets/Drive), Stripe (payments), and search-data providers such as DataForSEO. Your use of those features may be subject to the providers’ own terms, and we are not responsible for their acts, omissions, availability, or data accuracy.
10. Confidentiality
Each party will protect the other’s non-public information disclosed in connection with the Services and use it only to perform under these Terms, except where disclosure is required by law.
11. Disclaimers
THE SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, ACCURACY, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT REPORTS, FORECASTS, OR DATA ARE ACCURATE, COMPLETE, OR RELIABLE.
12. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW, SEO ARCADE WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR EXEMPLARY DAMAGES, OR FOR LOST PROFITS, REVENUE, DATA, OR GOODWILL. OUR TOTAL AGGREGATE LIABILITY ARISING OUT OF OR RELATING TO THE SERVICES WILL NOT EXCEED THE AMOUNTS YOU PAID TO US FOR THE SERVICES GIVING RISE TO THE CLAIM IN THE THREE (3) MONTHS BEFORE THE EVENT GIVING RISE TO LIABILITY.
13. Indemnification
You will indemnify and hold harmless SEO Arcade and its personnel from claims, damages, and expenses (including reasonable legal fees) arising from your Content, your use of the Services, or your breach of these Terms or applicable law.
14. Term, Suspension & Termination
These Terms apply while you use the Services. We may suspend or terminate access, with or without notice, for any breach of these Terms, non-payment, or to protect the Services or other users. You may stop using the Services and cancel subscriptions at any time. Sections that by their nature should survive termination (including IP, disclaimers, limitation of liability, and indemnification) will survive.
15. Changes to the Terms or Services
We may update these Terms from time to time. Material changes take effect when we post the revised Terms with a new “Last updated” date. Your continued use of the Services after changes take effect constitutes acceptance.
16. Governing Law & Disputes
These Terms are governed by the laws of the State of Tennessee, USA, without regard to conflict-of-laws rules. The exclusive venue for any dispute will be the state or federal courts located in Tennessee, and you consent to their jurisdiction, except that either party may seek injunctive relief to protect its intellectual property in any court of competent jurisdiction.
17. Contact
Questions about these Terms? Contact us at support@seoarcade.com.
Note: [Placeholder to confirm before relying on this document: registered legal entity name and mailing address, refund window (if any), and governing-law county. This template is a starting point and should be reviewed by qualified legal counsel for your jurisdiction and business.]